Fitness
Customer Retention Tips for Personal Trainers and Fitness Studios
Current estimates throughout the business world, including the fitness industry, suggest that attracting a new customer is five times the cost of retaining existing clientele. When times get tough, maintaining a steady relationship with current customers increases exponentially in its importance. Here are the four best ways to retain customers: 1. Continue […]
Demographics drive fitness partner decisions online, study finds
Who would you rather have as a fitness partner: a paragon of athleticism and dedication who could motivate you to exceed your current level of fitness or an equal, with whom you could exchange tips and encouragement on the road to better health? Or neither? According to a new study led by University of Pennsylvania’s […]
Brain signals link physical fitness to better language skills in kids
Children who are physically fit have faster and more robust neuro-electrical brain responses during reading than their less-fit peers, researchers report. These differences correspond with better language skills in the children who are more fit, and occur whether they’re reading straightforward sentences or sentences that contain errors of grammar or syntax. The new findings, reported […]
Why Fitness Pros Should Focus on Helping Each Other Instead of Competing with Each Other
Did you hear about the fitness professional who said he was banned from attending future classes at a SoulCycle studio. The reason? SoulCycle cited their policy against instructors from other chains taking their classes. According to ABC News (where the story first broke), they’ve been unable to confirm the policy or that this […]
Free fitness center-based exercise referral program not well utilized, study finds
Eliminating financial barriers to a fitness center as well as providing physician support, a pleasant environment and trained fitness staff did not result in widespread membership activation or consistent attendance among low income, multi-ethnic women with chronic disease risk factors or diagnoses according to a new study from Boston University School of Medicine. The findings, […]
ACE’s Top Articles for Health and Fitness Business Owners
In honor of National Small Business Week, ACE is celebrating our pros that have made the leap to owning their own health and fitness business. To say thank you for the positive impact you’ve had on the health and fitness industry, and the difference you are making in each and every one of your […]
Elderly men with high blood pressure lower death risk with moderate fitness
Elderly men with high blood pressure can lower their risk of death with even moderate levels of fitness, according to new research in the American Heart Association’s journal Hypertension. “This level of fitness is achievable by most elderly individuals engaging in a brisk walk of 20 to 40 minutes, most days of the week,” said […]
Hire Fitness Launch New E-commerce Website
UK and Ireland (PRWEB UK) 3 April 2014 The new website, http://www.hirefitness.co.uk[1], cements the company’s position as market leaders. Features like the Fitness Equipment Guide[2] now helps guide customers to the exercise equipment most suited to them. The guide describes each main category of gym equipment, explains what features to look out for and which […]
Jodie Kidd: The Model Who Loves Pizza And Shuns Extreme Fitness Regimes
Model, polo player and racing car enthusiast Jodie Kidd shares her fitness and beauty secrets BY Sarah Royce-Greensill | 20 March 2014 There’s no rushing from Barrecore to TRX while nibbling on the latest superfood fad for Jodie Kidd. The 35-year old ex-supermodel advocates a far more relaxed approach to health and fitness. “Fitness and dieting […]
How to Recommend Group Fitness Classes to Personal Training Clients
March 10, 2014, 12:00AM PT in Fitnovatives Blog | One of the things I liked about being a club-based personal trainer were all of the resources that were available for helping members start and maintain an exercise program. In my opinion, personal trainers often overlook one of the greatest resources available to […]