Bedros Keuilian turned his fitness boot camp into the fastest-growing fitness business franchise worldwide and he didnt do it by using traditional personal trainer marketing techniques. Now he wants other personal trainers to change the way they look at fitness marketing.
Chino Hills, CA (PRWEB) August 30, 2012
Bedros Keuilian loved being a personal trainer and was having some good success with his fitness boot camp. However, he quickly realized that the traditional personal trainer marketing techniques had done all they could for his business. If he was going to make more money and have more time for his family, he was going to have to start changing his approach to fitness marketing as a whole.
When I first started out, all I cared about was training my clients, delivering the results, and selling more training sessions. While my income and revenue kept going up, the value of my business didnt. He adds that it took a great deal of trial and error for him to hit on the techniques that would quickly make his fitness boot camp a worldwide franchise, something that he never even dreamed of happening.
One of the biggest changes in his fitness marketing plan was focusing more on retention than on finding new clients, something he says many personal trainers overlook.
What happens all too often is that a boot camp owner will get a handful of clients and, in their scramble to try to get the next bunch, they will totally ignore their existing ones! Keuilian explains that he finally realized that retaining the clients he already had was much more cost-effective than finding new ones.
It is often estimated that it costs about 7 times as much money to get a new client as it does to keep an existing one, he adds. So, even if you only have a handful of clients, you absolutely have to do whatever you can to make them have an incredible experience so that they stay month after month after month.
Once Keuilian realized this, he started finding new ways to market his business to his existing clients as well as marketing through them. By thinking outside the traditional methods of personal trainer marketing, he was able to grow his small fitness boot camp into a fitness corporation far larger than hed expected.
Keuilian quickly got the attention of other fitness professionals, including network television fitness experts, celebrity trainers and the owners of some of the countrys hottest fitness studios. These industry heavy-hitters were actually turning to Keuilian for his advice on fitness marketing and a new company was born.
Through PTPower.com, Keuilian shares all of the personal trainer marketing techniques that he used so successfully. Much of his step-by-step advice is available free on the site. He sees a real need for free and low-cost help that fitness entrepreneurs can use immediately, even if they have little or no money to spend.
Fitness boot camp owners and other fitness entrepreneurs can get plenty of free tips on personal trainer email marketing, fitness boot camp marketing and ways to break away from the old-school marketing techniques that dont produce sustainable business.
Thinking outside of the box is the best way to make sure that you are a success. If the same old boring marketing tactics are not working for you then it is time to shake things up with a new idea.
To find out more about Bedros Keuilian, his company PTPower.com and the Fitness Boot Camp Franchise Fit Body Boot Camp, contact Bedros Keuilian at (800) 261-0208. Alternatively you may use the contact form at http://ptpower.com/contact-me/ or send an email to Bedros Keuilian at support(at)keuilian(dot)com.
Bedros Keuilian Keuilian Inc (800) 261-0208 Email Information
- ^ personal trainer marketing (ptpower.com)
- ^ fitness marketing (ptpower.com)
- ^ personal trainer marketing (ptpower.com)
- ^ personal trainer email marketing (fitpronewsletter.com)
- ^ http://ptpower.com/contact-me/ (ptpower.com)
- ^ Email Information (www.prweb.com)
Easy Fitness Tips Volume 2 (Kindle Edition) tagged “fitness tips” 5 times
Sun, 10 Jun 2012 13:56:15 GMT Easy Fitness Tips Volume 2 (Kindle Edition)By Lisa Jeffreys Buy new: $0.99 Customer Rating: Customer tags: fitness tips(5), exercise tips(4), fitness(4), exercise program(3), female fitness(3), easy recipes(3), exercise and fitness(3), fitness and diet(3), gym working out, health tips http://www.amazon.com/Easy-Fitness-Tips-Volume-ebook/dp/B0087QFRES/ref=tag_rso_rs_edpp_url?ie=UTF8&creative=381421&tag=thedays-20
Low Carb Diet For Dummies : Tasty Fat Reducing Recipes (Kindle Edition) tagged “fitness tips” 3 times
Mon, 9 Jul 2012 18:54:21 GMT Low Carb Diet For Dummies : Tasty Fat Reducing Recipes (Kindle Edition)By Kayode Infomart Click for more info Customer Rating: Customer tags: diet book(5), chinese recipe(4), chinese(4), chinese food(4), cookbook(3), cook book(3), cooking(3), easy(3), fitness tips(3), wight loss http://www.amazon.com/Low-Carb-Diet-Dummies-ebook/dp/B008B7SXBC/ref=tag_rso_rs_edpp_url?ie=UTF8&creative=381421&tag=thedays-20
The 100 Best Fitness Tips
In Men's Health's never-ending mission to get you in the greatest shape of your life, we've grilled the world's top experts and combed our own archives to find 100 perfect fitness training tips. Get ready: You're about to feel the powerand have … http://www.menshealth.com/mhlists/100-best-fitness-tips/
WellnessWeds: Top 5 Back to School Family Fitness Tips – Momsrising
Meet your activity goals together by trying these easy fitness tips as a family. Take a walk: Taking a walk is an easy activity that the whole family can do together. Let's Move! recommends taking a walk together after dinner. http://www.momsrising.org/blog/wellnessweds-top-5-back-to-school-family-fitness-tips/
2 Weller Soldering Gun Tips fit 8200/9200 #7135 W 7135W
1pc Dental Air Scaler Handpiece Sonic Perio Hygienist 2 holes Fit NSK Tips
Start living a healthy life now: Here is your 7-day plan ==> Having sworn to yourself that you’ll go to the gym in the morning, how many times have you changed your mind after you woke up and did not feel like working out? We all have days when we lose our motivation to get […]
A recent study shows your perception of your own image has a profound effect on how you present yourself to the rest of the world. Those findings could be empowering since even small changes to your self-care routine can significantly boost your self-confidence. The study by researchers at the Stanford Graduate School of Business found […]
Setting intentions is a powerful thing. Then when you have that shiny new gym membership in hand, you feel like nothing stands between you and your goals to get in shape once and for all. Trouble is, lack of motivation, unpreparedness and busy schedules have a way of interfering with our plans. If you find […]
(BPT) – Setting intentions is a powerful thing. Then when you have that shiny new gym membership in hand, you feel like nothing stands between you and your goals to get in shape once and for all. Trouble is, lack of motivation, unpreparedness and busy schedules have a way of interfering with our plans. If […]