Digital Fitness Just Got Easier

Personal touch … a screenshot of Micoach by Adidas. It all started with the Wii Fit. It took a surprisingly long time for publishers to realise that the applications for motion gaming went beyond merely entertaining younger audiences. The average Australian gamer is now 32, according to Bond University, and looking for ways to expand […]

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Majesco Entertainment Unveils Zumba(r) Fitness Core At Electronic Entertainment Expo (e3); Coming This Fall To Kinect …

LOS ANGELES, CA–(Marketwire -06/05/12)- Electronic Entertainment Expo (E3), West Hall, Booth #5200 — Majesco Entertainment Company[1] (COOL[2]), publisher of the wildly successful Zumba Fitness[3] video game franchise that’s sold more than 7 million copies worldwide, today from the E3 show floor debuted Zumba Fitness Core[4], an energized dance-fitness party[5] featuring choreography specifically designed to deliver […]

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